Gerald Cook
- Title
- Adjunct Professor
- Gerald.Cook@erau.edu Email
- Department
- Department of Business Administration
- College
- College of Business
Areas of Expertise
Airline economics, operations, and managementBiography
Embry-Riddle Aeronautical University 7/2001 - present
Adjunct Professor 5/13 – present
Adjunct Associate Professor 11/08 – 5/13
Adjunct Assistant Professor 7/01 – 10/08
Teaching courses in economics and in airline operations and management at graduate and undergraduate levels. Online course developer and monitor for graduate courses in airline management, managerial and international economics.
Airline flight operations manager and pilot with several US airlines 1978 - 2010.
Education
- D.B.A. - Doctor of Business Administration in Management, Nova Southeastern University
- M.S. - Master of Science in Management, Purdue University-Main Campus
- B.S. - Bachelor of Science in Aviation Technology, Purdue University-Main Campus
- A.A.S. - Associate of Applied Science in General Aviation Flight Technology, Purdue University-Main Campus
Currently Teaching
- FINE 523: Advanced Aviation Economics
- FINE 673: Global Economic Anyl
Courses Taught
MGMT 642 - Management of Air Carriers, Passengers and Cargo. Course author.
MBAA 523 - Advanced Aviation Economics. Course author.
ECON 210 - Microeconomics.
ECON 211 - Macroeconomics.
Publications
- Spirit Airlines: Achieving a Competitive Advantage Through Ultra-Low Costs Journal of Aviation/Aerospace Education & Research (2013)
- Airline Networks: A Comparison of Hub-and-Spoke and Point-to-Point Systems Journal of Aviation/Aerospace Education & Research (2008)
- A Review of History, Structure, and Competition in the U.S. Airline Industry Journal of Aviation/Aerospace Education & Research (1996)
- Cockpit Resource Management Training: Are Current Instructional Methods Likely to be Successful? Journal of Aviation/Aerospace Education & Research (1995)
- Cockpit Resource Management Training: Are Current Instructional Methods Likely to be Successful? Journal of Aviation/Aerospace Education & Research (1991)
Publications
Cook, G., & Billig, B. (2023). Airline operations and management: A management textbook (2nd ed.) London and New York: Routledge.
Cook, G., & Billig, B. (2017). Airline operations and management: A management textbook. London and New York: Routledge.
Elian, J. & Cook, G. (2013). Spirit Airlines: Achieving a competitive advantage through ultra low costs. Journal of Aviation/Aerospace Education and Research, 23(1), 23-34.
Cook, G. & Goodwin, J. (2008) Airline networks: A comparison of hub-and-spoke and point-to-point systems. The Journal of Aviation/Aerospace Education and Research, 17(2), 51-60.
Cook, G. (2000). Determinants of Price Dispersion in U.S. Airline Markets. The Journal of Air Transportation World Wide., 5(2), 39-54.
Cook, G. (1996). A Review of History, Structure, and Competition in the U.S. Airline Industry. The Journal of Aviation/Aerospace Education and Research, 7(1), 33-42.
Cook, G. (1991). Cockpit Resource Management Training: Are Current Instructional Methods Likely To Be Successful? The Journal of Aviation/Aerospace Education and Research, 1(3), 26-33. Republished 1995, issue 5(3).
Temares, M., Cook, G., & DeTorres, B. (1993). Gaining a Marketing Advantage Using Quality Information Technology. Developments in Marketing Science, 16, 623-627.
Temares, M., DeTorres, B., & Cook, G. (1992). Strategic Systems for Higher Education. Cause/Effect, 7(10), 1-7.