Matthew R. Sharp
- Title
- Associate Professor
- Matthew.Sharp@erau.edu Email
- Department
- Humanities and Communication Department
- College
- College of Arts & Sciences
Biography
With a background in professional writing, public relations, web development, fundraising and enrollment management, Dr. Sharp focuses his teaching on how the written word is used to accomplish individual or organizational goals. His research analyzes organizational activity systems and their mediating technologies from both cultural and rhetorical studies perspectives.
Education
- Ph.D. - Doctor of Philosophy in Rhetoric and Writing, Virginia Polytechnic Institute and State University
- M.A. - Master of Arts in Professional/Technical Writing, University of Arkansas at Little Rock
- B.A. - Bachelor of Arts in Journalism: Spanish, University of Arkansas at Little Rock
Currently Teaching
- COMM 222: Business Communication
- HUMN 143: Introduction to Rhetoric
- HU 143: Introduction to Rhetoric
- COM 320: Mass Comm Law & Ethics
Courses Taught
- COM 122 - English Composition
- HU 143 - Introduction to Rhetoric
- COM 221 - Technical Report Writing
- COM 222 - Business Communication
- COM 320 - Mass Communication Law & Ethics
Research Projects
Publications
- Media Literacy and Online Critical Thinking Initiatives Faculty Research Projects (2022)
- Media Literacy and Online Critical Thinking Initiatives Faculty Research (2022)
- Agency, Authority, and Epideictic Rhetoric Pure Portfolio (2019)
- It’s complicated Pure Portfolio (2018)
- Incorporating component content management and content strategy into technical communication curricula Pure Portfolio (2016)
- Putting Your Money Where Your Mouth Is: Creating Organizational Change Through Aspirational Identity Work in University Strategic Plans Pure Portfolio (2015)
- Teaching Structured Authoring and DITA Through Rhetorical and Computational Thinking Pure Portfolio (2015)
- "It's Like I Don't Even Know You Anymore": Analyzing the Effects of Logo Modernization on Corporate Ethos Pure Portfolio (2014)
- (Re)producing the Brand: Collaboration or Control? Pure Portfolio (2013)
- Book Review: Brand Atlas: Branding Intelligence Made Visible Pure Portfolio (2013)
- Competition in Higher Education: Build It and They Will Come or You Have to Spend Money to Make Money Humanities & Communication - Daytona Beach (2013)
- Competition in Higher Education: Build It and They Will Come or You Have to Spend Money to Make Money Pure Portfolio (2013)
- Business Communication Curricula Today: Revisiting the Top 50 Undergraduate Business Schools Pure Portfolio (2013)
- Organizational Identity-Power in Practice: The Rhetorics of University Identity Pure Portfolio (2013)
- Branding the University From the Inside-Out: From Identification to Policy Pure Portfolio (2012)
- Who Believes in Structured Authoring: Exploring Discrepancies Between Industry and Academia Pure Portfolio (2012)
- Making the Incommensurable Commensurable: A Metaphor for Problems of Curation in the Age of Networked Collaboration Pure Portfolio (2011)
- University Identity As Visual Argumentation Pure Portfolio (2011)
- The Rhetoric of Picasso Pure Portfolio (2007)