Scott C. Ambrose
- Title
- Associate Professor
- Scott.Ambrose@erau.edu Email
- Department
- Management, Marketing and Operations Department
- College
- College of Business
Areas of Expertise
Commercial Airlines, Professional Selling, Marketing Strategy and Branding
External Links
The views expressed on faculty and external web pages are those of the author and do not necessarily represent those of Embry-Riddle Aeronautical University.
Biography
Dr. Ambrose graduated from Kennesaw State University with a Doctorate of Business Administration in Marketing. He is currently an Associate Professor of Marketing in the David B. O'Maley College of Business at Embry-Riddle University in Daytona Beach, Florida. Along with teaching core classes in marketing and sales, Dr. Ambrose teaches an MBA course in airline marketing.
He has publications appearing in academic journals such as the Journal of Air Transport Management, Industrial Marketing Management, Journal of Business Research, Journal of Personal Selling and Sales Management, and the Marketing Management Journal. Dr. Ambrose also has publications in trade outlets such as the International Journal of Applied Forecasting and Airways Magazine.
He worked for several years at Delta Air Lines in various marketing roles primarily related to schedule development and he has hosted seminars on airline marketing to airlines and civil aviation authorities from multiple parts of the world. In addition to his airline experience, Dr. Ambrose has also worked in sales for a major pharmaceutical company and for a regional medical services firm.
Education
- D.B.A. - Doctor of Business Administration in Marketing, Kennesaw State University
- M.B.A. - Master of Business Administration in Marketing, Georgia State University
Courses Taught
BA 735 - Research Methods in Aviation/Aerospace
BA 625 - Airline Marketing
BA 326 - Marketing Management
MK 220 - Principles of Marketing
MK 330 - Professional Selling
Publications
- Analyzing geospatial and geopolitical influences on airline competition Pure Portfolio (2025)
- Editorial Pure Portfolio (2024)
- Career Choice Motivation for Professional Pilots Journal of Aviation/Aerospace Education & Research (2024)
- The impact of corporate social responsibility on airline reputation and passenger satisfaction and loyalty International Journal of Aviation, Aeronautics, and Aerospace (2024)
- The impact of corporate social responsibility on airline reputation and passenger satisfaction and loyalty Pure Portfolio (2024)
- Perception of Crisis Management, Service Quality, and Loyalty Programs on Airline Travel Intention: What Roles Do Fear of COVID-19 and Risk Attitude Play? Publications (2023)
- Perception of Crisis Management, Service Quality, and Loyalty Programs on Airline Travel Intention: What Roles Do Fear of COVID-19 and Risk Attitude Play? Pure Portfolio (2023)
- Burned out on the road Pure Portfolio (2023)
- One does not fit all Pure Portfolio (2023)
- The negative effects of travel friction among road warrior salespeople Pure Portfolio (2021)
- Fundamentals of airline marketing Pure Portfolio (2021)
- Salesperson burnout Pure Portfolio (2021)
- The Best of Times Pure Portfolio (2021)
- Reconceptualizing the Measurement of Multidimensional Salesperson Job Satisfaction Pure Portfolio (2019)
- A Meta-Analytic Review of Emotional Exhaustion in a Sales Context Pure Portfolio (2019)
- Airline Sponsorships and Sports: An Exploratory Review of Major Airline Engagement (IN PROCESS) Pure Portfolio (2019)
- Aviation Business and Sports Sports and Aviation Symposium (2018)
- A Meta-Analytic Review of Emotional Exhaustion in a Sales Context Pure Portfolio (2018)
- Cross-Functional Teams and Social Identity Theory: A Study of Sales and Operations Planning (S&OP) Pure Portfolio (2018)
- Op-Ed: Planes and Football, What a Perfect Combination Pure Portfolio (2018)
- Op-Ed: Emirates Rules the Sports Sponsoring Arena Pure Portfolio (2018)
- What Makes For the Best Rivalries in Individual Sports and How Can Marketers Capitalize on Them? Pure Portfolio (2017)
- Cross-Functional Teams and Social Identity Theory: A Study of Sales and Operations Planning (S&OP) Pure Portfolio (2017)
- The Role of Prior Sales Experience of Buyers and Duration in Buyer-Seller Relationships Publications (2017)
- The Role of Prior Sales Experience of Buyers and Duration in Buyer-Seller Relationships Pure Portfolio (2017)
- Inside Sales Force and Gender: Mediating Effects of Intrinsic Motivation on Sales Controls and Performance Publications (2017)
- Collaborative customers and partners: The ups and downs of their influence on firm technology competence for new product development Pure Portfolio (2017)
- Collaborative Customers and Partners: The Ups and Downs of Their Influence on Firm Technology Competence for New Product Development Pure Portfolio (2017)
- Inside Sales Force and Gender: Mediating Effects of Intrinsic Motivation on Sales Controls and Performance Pure Portfolio (2017)
- Inside Sales Force and Gender: Mediating Effects of Intrinsic Motivation on Sales Controls and Performance Pure Portfolio (2016)
- Sales and Operations Planning (S&OP): A Group Effectiveness Approach Publications (2016)
- Sales and Operations Planning (S&OP): A Group Effectiveness Approach Pure Portfolio (2016)
- Is the US Airline Industry Ready For the Next Downturn? Pure Portfolio (2016)
- Achieving S&OP Success: How Principles of Team Effectiveness Can Help Pure Portfolio (2016)
- Sales and Operations Planning (S&OP): A Performance Framework Pure Portfolio (2015)
- Sales and Operations Planning (S&OP): A Performance Framework Pure Portfolio (2015)
- The State of Salesperson Burnout Research and Scaling Pure Portfolio (2014)
- Boundary Spanner Multi-Faceted Role Ambiguity and Burnout: An Exploratory Study Pure Portfolio (2014)
- Salesperson Multi-Faceted Role Ambiguity and Burnout: An Exploratory Study Pure Portfolio (2013)
- The Educational Footprint of Corporate Executives Pure Portfolio (2010)
- The Rewards and Challenges of Service Learning Projects Pure Portfolio (2009)
- Effective Implementation of Business Simulations Pure Portfolio (2009)
Professional Experience
Editorial Review Board Member - Marketing Management JournalAwards, Honors and Recognitions
Tej Gupta Outstanding Teacher Award, Embry-Riddle University - Daytona Beach Campus, 2022
Excellence in Research Award, David B. O’Maley College of Business Embry-Riddle, 2018-2019
Joseph R. Martin Distinguished Professor of Aviation Business for the Department of Management, Marketing, and Operations, David B. O’Maley College of Business Embry-Riddle, 2019-2020
Finalist for the Tej Gupta Outstanding Teaching Award, Embry-Riddle Daytona Campus, 2019
Outstanding Teacher Award, David B. O’Maley College of Business Embry-Riddle, 2017-2018